About Us

Simply DeVine Salon understands that our success is based entirely on the quality of our services and the talent of our stylists and the level of professionalism provided to our clients. Our main focus is promoting wellness and beauty in every aspect, to each other and our clientele. Above all we believe in providing an amazing service, as well as a memorable, life–changing experience.

Simply DeVine  began as a dream 20 years ago, a need for continuing education, honesty and commitment to integrity. After graduating from Montrose cosmetology school in 1991, Jennifer DeVine Walraven made the paramount decision to open her own salon one day. After working in the industry for the last 21 years in the Arizona and New Mexico area, her dream came true. So, the day after her 40th birthday she opened her doors to Simply DeVine Salon that would provide: continuing ground breaking education, a culture that breeds the utmost level of professionalism and a welcoming environment that places clients at the very top of the list.

The Simply DeVine team members are selected for their skill, talent, personality and dedication - not only to their personal craft, but  to the greater beauty industry. As part of the salon culture, we strive to give our clients the best a salon can offer.  Our service technicians are experts at recommending and creating the perfect style for your face shape, hair texture and lifestyle. We go the extra mile to teach you how to recreate and maintain your new look at home.